INMA releases big data report
The report features 17 profiles about how media companies are implementing big data, and explores the cultural, strategic, personnel, and foundational ramifications of how publishers embrace data and make it actionable.
More about INMA’s Making Big Data Smarter for Media Companies report.
We recently launched the new FIPP.com (in beta, while doing live testing and refinements). The relaunch is not only about look and feel, but even more so about us providing a platform to further enable the sharing of ideas, insights and opinions within our global network. If you have a story to tell, or are interested in contributing to FIPP.com on a regular basis, get in touch with our communications manager, Amy Duffin.