In this week’s episode we hear from the New Statesman’s digital editor Jasper Jackson about the circumstances that led the popular current affairs magazine to launch a paywall, how the team decided on digital-only extras to lure potential subscribers across, and what the widespread adoption of paywalls says about the state of the news media.
In the news roundup Chris and Peter discuss The London Evening Standard’s £10m loss under its editor George Osborne, whether a news and entertainment bundle can work for Apple, and the great news that Mediargh has returned from hiatus.
Media Voices will be on the road! The team are recording a live show and presenting a podcasting masterclass at Magfest this September. For more information or to book your place, visit magfest.co.uk.
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Formerly known as the Reader's Digest Association, Trusted Media Brands is a multi-platform media company based in New York, that boasts a portfolio of high profile brands. Over the years it had developed a strong and loyal audience for its print products, yet knew it needed to innovate in digital to survive and prosper.12th Nov 2018 Features
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