Kemps Publishing launch Ingenta’s Ad Depot system
Kemps produces magazines for the UK Chambers of Commerce of Devon and Plymouth, East Midlands, Greater Birmingham, Milton Keynes, Northamptonshire and Sheffield City Region.
Ingenta Ad Depot is a browser-based multimedia advertising platform that offers a complete advertising solution to help manage multimedia advertising sales and track processes. The platform features tools that help plan, organise, track, and manage leads and opportunities, control inventory, manage financials, and report on activity status through built in reporting tool and dashboard.
Martin Jennings, Kemps Joint Managing Director, said: “We are very excited about this latest phase of our ad booking management innovation at Kemps. We have seen immediate efficiencies and ROI since using Ad Depot. The implementation was smooth and Ingenta’s team was professional and understood our requirements from the outset.”
Scott Winner, CEO at Ingenta, adds: “We are thrilled to partner with an exciting and prestigious publisher like Kemps to deploy our platform in support of their business goals. This product is the culmination of years of hard work by Ingenta’s experienced team of developers and business experts to provide a full suite of solutions that can help publishers around the world manage, market and monetise their product lines. We are looking forward to continuing our strong partnership with Kemps.”