The magazine's print and digital debut will mark Condé Nast International's second Vogue rollout in Eastern Europe this year. Via Business of Fashion
Condé Nast International (CNI) is launching Vogue in the Czech Republic and Slovakia. Published under a license agreement with V24 Media, the inaugural Czech print edition will debut in August this year with the September issue, alongside a digital platform.
The print magazine will be published in Czech (allowing for both Czech and Slovakian consumers to read the magazine) and the majority of revenues will supposedly come from print, but "events will also be a strong source of revenues," Karina Dobrotvorskaya, president and editorial director, brand development at CNI, told BoF. While V24 Media co-founders Michaela Seewald and Fabrice Biundo will spearhead the strategic vision for the magazine, key editorial appointments are yet to be confirmed.
"There's a strong appetite for luxury fashion and beauty," CNI chairman and chief executive Jonathan Newhouse said in a statement. "The Czech Republic and Slovakia is a dynamic market with a huge appetite for luxury goods and an interesting and thriving fashion scene," added Dobrotvorskaya. "The economy of the region is stable and all the ingredients and market dynamics are in place. It is the right approach to launch Vogue Czech Republic and Slovakia after Vogue Poland."
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