HELP YOURSELVES TO LOTS OF
FREE INFOGRAPHICS, ILLUSTRATIONS, PRESENTATIONS etc
Using evidence-based research from 110 studies across the globe, Proof of Performance: Making the case for magazine media, shows how magazine advertising works on print and on digital platforms. The report is published by FIPP, the worldwide magazine media association, and authored by FIPP research consultant, Guy Consterdine.
POP is an essential resource for ALL publishing company staff and everyone involved in planning, buying, selling or evaluating marketing campaigns. It shows how magazine media advertising works. In particular it can be used to promote the strengths of magazines and to reach agencies and advertisers with critical information about the value of advertising in magazine media. The digital edition is FREE to download. For single and bulk print copy orders plus translation rights information, see below. Why not display the
POP ad (left) on your website?
ORDER
COMING SOON: POP v2
V2 of Proof of Performance: Making the case for magazine media – new and revised with new research and new digital media case studies – will be published in September 2014.
POP RESOURCES
FREE APP
Proof of Performance: Making the Case for Magazine Media(POP)
The FREE POP iPad app is an invaluable reference guide, an essential tool for those in magazine media to use in the marketing of the ad sales effectiveness of their brands. The app and digital edition are powered by digital solutions provider MagazineCloner.
POP on iPad
POP ebook/digital edition
FREE DOWNLOADS
POP Powerpoint presentations – open access, open files for you to edit, copy and drop into your own presentations:
POP Presentations 01-05:
WEBINAR/WEBCAST
Presented by Guy Consterdine, FIPP Research Consultant and Esther Braspenning, International Advertising Resource Manager, Sanoma Belgium. And including updates from winning research from the FIPP Research Forum & Awards 2013.
NEWS
ADVERTISING SPECS
ILLUSTRATION – FREE – please help yourselves
We love our magazines – We love digital magazines
Presentation
