Tomas Franzén appointed CEO of Bonnier

Bonnier has appointed Tomas Franzén, currently CEO of Com Hem, to be its new CEO in Sweden. Franzén succeeds current CEO Jonas Bonnier, who leaves at the beginning of 2014.

“I’m extremely pleased to be bringing in Tomas Franzén, who has a solid and very successful background as a CEO,” said Carl-Johan Bonnier, board chair for Bonnier. “He has led companies with challenges that are similar in many ways to those that Bonnier companies face: distribution, digitalization and understanding and facing changes in how media is consumed. I’m convinced that Tomas has everything it takes to successfully lead Bonnier.”
 
Before being appointed CEO at Com Hem, Franzén was CEO of Eniro for four years and between 2002-2004, was CEO for internet provider Song Networks. He has some 20 years of experience as a CEO in both publicly traded and private companies.
 
“I’m very excited about the new position,” says Tomas Franzén. “Bonnier is an international company, with a powerful base in Sweden, strong positioning and brands, and long-term thinking that’s appealing. My experience from Com Hem among others means that I’m well-versed in many of the challenges the company faces, and I look forward to getting to know the company from the inside.”

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