WoodWing expands footprint in China

Published by the media holding WeMedia01 (HK) Limited, HK01 is daily, weekly and monthly content in digital and print formats. The four sections of the printed weekly newspaper offer articles about local and global developments in politics, business and finance, and engages readers with aspirational content in fashion, beauty, travel, culture, technology and more. It also includes feature stories about people from all walks of life. The initial print run is 100,000 copies.

The newspaper is accompanied by two weekly magazines. “Being Global” features stories and photography with coverage on global news and business, as well as culture, innovation and sports. The other weekly magazine, “Being HK”, offers features from local community to address society issues on everyday living with focus on preserving and protecting our living space. The monthly ladies magazine “Being Ms” covers everything from styling to well-being, providing insights for women from women.

The content for all channels are created from within WoodWing’s multichannel publishing system Enterprise and its editorial management solution Content Station. The assets are managed and deployed via WoodWing´s DAM solution Elvis, and published editions are automatically archived for later repurposing.

“We congratulate WeMedia on the successful launch of this ambitious project,” said Roel-Jan Mouw, CEO of WoodWing Software. “The launch represents a special milestone for WoodWing. HK01 is the first newspaper customer in Hong Kong China, and the first customer worldwide that runs a truly multichannel newsroom based on Enterprise and Elvis DAM in an AWS environment.”

WoodWing is a member of FIPP.

More like this

WoodWing introduces cloud-based tool to create responsive mobile content

WoodWing´s HTML5 tool Inception drives the evolution of TopGear

WoodWing introduces WoodWing Cloud – a centralised content hub for publishers