FIPP Insider Marseille
FIPP Insider events are programmes designed to facilitate knowledge sharing and networking opportunities, within and between national media markets around the world. Local and international speakers come along to share their knowledge and encourage discussions on topics relevant to the industry, such as digital transformation, subscription growth and media innovation.
For the first time, FIPP is bringing the Insider event to Marseille as an integral part of the WAN-IFRA World News Media Congress (1-3 June).
A city of captivating energy and Mediterranean charm, Marseille is France’s oldest metropolis and a historic gateway to the South. With its unique history of independent thought and a rapidly growing media ecosystem, it serves as the perfect setting for international publishers to gather for an afternoon of networking, learning, and open discussion.
FIPP Insider Marseille will focus on innovation in magazines.
Please note: WAN-IFRA Congress attendees can join the FIPP Insider event at no extra cost, though advance registration is required to secure your seat. Please be aware that a standalone FIPP Insider pass does not provide entry to the full WAN-IFRA Congress.
Venue
58 Boulevard Charles Livon, 13007 Marseille
Attending the WAN-IFRA Congress but not a FIPP or WAN-IFRA member?
You can still join us at FIPP Insider Marseille free of charge – just email FIPP Events team to receive your registration code.
Agenda
2.00pm – Welcome from Alastair Lewis, FIPP/WAN-IFRA
2.15pm – Lulu Skantze, Storytime Magazine – Stop selling magazines, Start building audiences. Children’s publishing needs an ecosystem to thrive. This session will challenge the product-first mindset and explore how connected experiences across print, audio, digital and education are what builds lifelong readers and future-proofs revenue.
2.45pm – Scott Howland, Head of Revenue at MonetiseOS – Monetise the Machines. MonetiseOS are the infrastructure between your content and the people – or machines – that are trying to access it. In this case study presentation, Scott Howland at MonetiseOS will focus on how you can monetise the machines coming for your content.
3.15pm – Networking coffee (join the delegates of WAN-IFRA Congress for a break)
3.45pm – Nicia Rodwell, International Brand Director, Marie Claire – Luxury Rewired. Looking at the luxury trends in fashion and magazines, how does Marie Claire as a brand respond to these – and what can you learn from their approach?
4.15pm – Yulia Boyle, Chair of FIPP Advisory board – more details to be announced
4.45pm – In conversation: Alastair Lewis and Josh Freeman, SVP Partnership, ProRata, with a third speaker to be announced
5.15pm – Close
Attending the WAN-IFRA Congress but not a FIPP or WAN-IFRA member?
You can still join us at FIPP Insider Marseille free of charge – just email FIPP Events team to receive your registration code.
Speakers
Lulu Skantze is the Publisher and Creative Director of Storytime, a global children’s brand redefining storytelling across print, digital, and audio formats. With over two decades of experience in publishing, she has held senior roles at major British, French, and Italian media companies and led content and licensing strategies working with top-tier brands including Disney, Mattel, and PlayStation.
An advocate for literacy and purpose-driven entrepreneurship, Lulu mentors young talent in the creative industries and driving innovation in publishing through sustainable growth and audience engagement. Her expertise spans IP development, global licensing, and cross-platform storytelling.
Now based in Amsterdam after 20+ years in London, Lulu serves on advisory boards, contributes editorial insights on European media and tech, and advises on market trends and strategic growth. She is a regular speaker on creative leadership, the future of publishing, and the power of stories to drive global impact.
Nicia Rodwell, International Brand Director at Marie Claire
Joshua L. Freeman is the Senior Vice President of Partnerships at Prorata.ai, bringing more than 20 years of experience in digital media, product development, and growth strategy.
He has held senior roles at Samsung Next, the American Association for the Advancement of Science, Discovery Communications, and AOL, and served as Chief Digital Officer of Science Magazine. Joshua holds master’s degrees from Harvard Business School and the Kennedy School of Government and is a graduate of Amherst College.
Alastair Lewis is CEO of FIPP and a former Managing Director at Haymarket and Future PLC running some of the UK’s best known consumer media brands including Autocar, Stuff, FourFourTwo, and What Hi-Fi?
His 20 years in media have seen him focus on Digital Brand Development, Content, Audience and Commercial Growth as well as International Business Development and Partnerships, Digital Subscriptions, E-Commerce and Affiliate revenues.
He works with media companies to help them diversify revenue streams and solutions providers and start up businesses who are looking to work with and understand specialist media.
Current and past clients include Worldwide Media ( Times of India ), Immediate Media, Ringier Axel Springer, GeraNova Bruckmann, Readly, FT Strategies, National Geographic, Sourcepoint Inc, and many more.
Scott Howland, Head of Revenue at MonetiseOS
Yulia P. Boyle is a seasoned global media executive with a career spanning major corporations like Disney, 21st Century Fox, National Geographic, and Macmillan. She has extensive expertise in creating innovative, long-term partnerships among leading global media entities, such as NatGeo, Nikkei, and Penguin Random House. Yulia is the founder of YPB Global, a boutique strategy firm advising media, ed tech, and telecom businesses on market expansion, partnerships, and content acquisition.
With 16 years at National Geographic, she transformed its global partnership strategy into a thriving, inclusive business. Yulia serves on the Supervisory Board of Silknet Telecommunications, focusing on corporate governance and social responsibility. She is also the first female Chair of FIPP, a global media association, where she champions innovation and diversity. Boyle holds a master’s in public management from Indiana University and a bachelor’s from the Linguistics University in Yerevan, Armenia.
