America Israel Media launches Playboy in Israel

America Israel Media launched an Israeli edition of Playboy on 6 March, as a result of a licencing agreement with Playboy. The 30th international edition of the title, Playboy Israel is published monthly in Hebrew, with a cover price of 29.90 ILS (€6.40).

Coinciding with the launch of the magazine, Playboy Israel’s website ( and Playboy Israel Facebook page also went live. The sites provide an alternative way for Playboy consumers to connect with the brand through exclusive content.

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