Cue Ball retained by Bloomberg, Al Jazeera and The Atlantic for international licensing


tablet content mobile digital ()


Bloomberg is the world’s leading provider of business and financial news. Headquartered in New York, they also have television studios in San Francisco, London and Hong Kong, along with 152 news bureaus in 72 countries. Bloomberg’s brands include the award-winning multi-platform Bloomberg Businessweek as well as online brands Gadfly, View, Chartmaker and Quicktake. Their Media Distribution division provides text, photos, videos, documentaries, terminals, tools, and data to more than 1,000 media outlets around the globe. All of these assets are available for international licensing and syndication, and can be utilized in a variety of ways across platforms. The ideal partners for Bloomberg are large-scale multi-platform news or financial media concerns which could take advantage of many of Bloomberg’s assets. 

Al Jazeera, based in Doha and with 70 bureaus around the world, is the fearless and award-winning broadcaster and news outlet best-known for its balanced reporting about the Arab world and other places where people need a voice. Al Jazeera English was launched in 2006 and now reaches more than 310 million households in 150 countries through online media and satellite television. AJ+ is Al Jazeera’s digital-only video-based offshoot; it was launched in 2014 as a new kind of media outlet targeting digital-native millenials. They have recently launched Spanish, Arabic and French local-language versions. And in the past year, the digital-savvy group has also launched Sadeem (the largest digital competition in the Arab world), Jetty (an audio-focused brand connecting listeners around the world), Contrast VR (an immersive media arm utilising video, AR and VR), and Al Jazeera Documentary (the first and only Arab-centric documentary channel). The ideal partners for Al Jazeera are progressive and fearless media groups in countries with large Muslim and/or immigrant populations and in countries where marginalised peoples need a voice.

Now 161 years old, The Atlantic is one of America’s most influential and reliable sources of news and opinion. Based in the nation’s capital, it’s stated mission is to offer new perspectives to its audiences through print, online, events, newsletters, podcasts, and studio. The magazine is published 10X/year and has a total audience of 1.9 million readers. Online, reaches 36 million unique visitors/month and has a social media following of 5.3 million. Its Content Studio, Re:think, was selected as “2017 Studio of the Year” by both Digiday and the Native Advertising Institute. The group’s newest venture is, which “writes the future of cities” through solutions-oriented content around transportation, design, the environment, equity and culture. It currently has 2 million unique visitors/month, 76 thousand subscribers, and 168 thousand Facebook fans. The ideal partners for The Atlantic and are progressive media concerns (both editorially and technologically).

Cue Ball is a member of FIPP.

More like this

Bloomberg Media Distribution signs The Economist as video licensing partner

[Congress speaker Q&A] License to thrill

Building content licensing-as-a-service and recipes-as-a-service

The state of brand licensing around the world

Why the licensing format remains healthy – an interview with Daniel Gesse of G+J

Your first step to joining FIPP's global community of media leaders

Sign up to FIPP World x