Here’s a look at which companies we have secured so far (more companies are still to be confirmed):
Google’s Accelerated Mobile Pages (AMP) Project is an initiative by Google, rolled out in October 2015, to improve the mobile web and enhance the distribution ecosystem. It strives to enable faster, more flexible and more beautiful content, including more compelling and more effective ads. Websites that opt into this framework benefit from speed improvements since the content templates share common elements and components, leading to a 15 to 85 per cent performance improvement, according to Google. The AMP is expected to have long-lasting consequences for content publishers and search marketers.
The Brown Institute is a cooperative project between Stanford and Columbia Universities, and provides grants for research and development for both the fields of journalism and technology—most especially where the two meet. In partnership with Stanford’s engineering program, the Brown Institute encourages grantees to explore how technology can change the way media is created, distributed, or consumed. This year’s projects include virtual reality interfaces for museums, drone-led tours, and data processing structures for open-sourced content that journalists can access at will.
Buzzfeed’s Open Lab brings in specialists from a broad range of backgrounds for one-year fellowships – artists, journalists, software developers, basically anybody who builds hardware or software tools. The fellows explore new ways of telling stories through hardware and software and make their products available to the public open-source and instantly.
Contextly makes high-quality editorial tools for news sites and other publications – helping them increase engagement and page-views without tricks or low-rent paid links. Early clients include Wired and Cult of Mac.
Awesomeness.tv is the youth-skewing digital entertainment arm of DreamWorks Animation. Starting as a single YouTube channel as part of YouTube’s Original Programming initiative, Awesomeness.tv has grown to a multi-channel network with 90,000 YouTube channels and more than 3,300,000 subscribers. The network creates media targeted at teens and millennials, mostly produced for produced for YouTube, Nickelodeon and Netflix and it has partnerships with brands like The Coca Cola Company, Khol’s, Old Navy and Royal Caribbean.
VICE is a global youth media company and an industry leader in producing and distributing online video content. Launched in 1994 as a punk magazine, VICE now operates out of 36 offices globally, and has expanded into a multi-media network, including a multi-channel platform of original online video; an international network of digital channels; a television & feature film production studio; a magazine; a record label; and a book-publishing division.
HelloGiggles has made its mark as a highly successful company with a mission of providing a safe space on the web for aspiring young female journalists. The site collects articles from paid contributors, now numbering over a thousand, with subjects ranging from national news and science, to op-ed pieces on Lesbian, Gay, Bisexual, Trans and Queer (LGBTQ) issues, to advice on beauty and fashion. With a target audience ranging from 13-35, HelloGiggles frequently publishes articles by young women under 18, and maintains a vibrant monthly youthful readership—today, averaging 17 million separate viewers a month.
Digital native Tastemade, which bills itself as a food and travel video network for the mobile generation, is a major cross-platform video player. Tastemade reaches over 100 million monthly active viewers across its network, and is seeing over 1 billion views monthly, including views from Facebook, Snapchat, YouTube and other sites. Tastemade’s audience is young and mobile, with 75 percent of its audience in the 18 to 34 year age range and more than 70 percent watching on smartphones. The company also has a distribution deal with AppleTV.
ID PR offers a full range of services including media relations, creative marketing, branding and digital strategy in entertainment, lifestyle and pop culture. With offices in Los Angeles and New York, ID’s team of communications experts shape and define many of the world’s leading talent, brands, films, studios and companies.
The five-day, all-inclusive tour will take place from 17 – 22 April 2016.
EARLY BIRD RATE EXPIRES 19 FEBRUARY
FIPP/VDZ Members Early Bird rate €7,250
FIPP/VDZ Members Standard rate €7,900
Non-members rate: €9,750
Places will be limited to ensure a quality experience. This is an opportunity not to miss!
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