Jacquie is a communications and media executive specialising in delivering multi-platform content marketing solutions and ROI for audiences and advertisers across print, digital, broadcast and social media.
With over 25 years of experience gained at some of Canada’s largest media companies, she is a branded content expert who drives engagement and results. She oversee’s St Joseph’s women’s brands including Fashion, Weddingbells, Mariage Québec and Canadian Family, and she works closely with St. Joseph’s largest clients to create innovative and compelling cross platform content solutions. Prior to joining St Joseph Media she was Vice President & Group Publisher, English Brands, Groupe TVA, where she published a portfolio of brands including Canadian Living, Elle Canada and The Hockey News and was VP Content Solutions at Rogers Media.
A recognised leader in content strategy and innovation, Jacquie is the incoming Chair of the Board of The Content Council in New York and a frequent speaker on branded content solutions across North America, having created award-winning multi-platform content strategies for a range of clients including Dior, HBC, Coty, L’Oréal Canada, Walmart, Air Miles/LoyaltyOne, Canadian Tire and Rogers Communications.
Jacqueline will speak at the 41st FIPP World Congress, 9-11 October 2017 in London, the UK. Meet her there.
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