FIPP World Congress 2017 | Meet the speaker: Jens Henneberg, Bonnier Publications
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Jens Henneberg is executive vice-president and editorial director at Bonnier from the Danish School of Media and Journalism, and in 1986, he started working at Bonnier.
With his 31 years at Bonnier, Jens is considered to be a true expert in the Scandinavian magazine industry. His area of expertise is ‘monetising special interest content’. He does this with the help of key elements such as consumer data and content reuse.
At Bonnier, Jens has had several roles within the company. From 1992-1995, he was editor-in-chief for the health lifestyle magazine ‘I Form’, and from 1995-1996, he served as editor-in-chief at the Danish version of ‘Science Illustrated’. Since then, Jens has been in his current role as EVP.
Jens will speak at the 41st FIPP World Congress, 9-11 October 2017 in London, the UK. Meet him there.
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