In his work as chairman of The Kreisky Media Consultancy, Kreisky counsels traditional and digital media companies on strategy at the intersection of media and technology.
He is currently undertaking research specifically commissioned for the FIPP World Congress in Toronto, which he will present to delegates in a session titled, “Creating a new corporate culture to compete effectively in a digital-first world.”
With only nine days remaining to take advantage of our FIPP Congress Early Bird offer [saving you 100s of pounds if you book in time, even more if you book a delegation of five or more people (more information below)], we asked Peter to share reasons why he has attended so many FIPP World Congresses over the years, and what he expects from the 2015 Congress.
This will be my sixth FIPP World Congress and I’m looking forward to it a great deal. I think the event goes from strength to strength each year.
The audience is just so diverse. The fact that the Congress moves around and is such a global event, makes for a truly international audience and a chance to meet people you would not otherwise meet.
The opportunity to hear from the best in the business is obviously really great. The caliber of speakers is fantastic and it seems to get better every year. But personally I find the networking opportunity invaluable. The chance to talk to people one-to-one at the social events and the breaks is fantastic for me. Everyone is very accessible and I think that’s down to the format.
I’ll be talking about research I am undertaking especially on behalf of FIPP for the World Congress. I’m going to be talking with a bunch of CEOs and industry leaders about he challenge of cultural change. As they change the culture of their businesses to compete against digital natives, what is the impact of that and how are they managing that? Some of the bolder moves are really interesting so I will be exploring those and sharing the stand-out examples, such as Heart’s brilliant new mantra of moving from ‘months to moments’. That has been incredibly effective for them so we’ll be looking at examples from around the world of this and sharing them.
Register before 15 May to take advantage of our early bird offer
More than 250 people have from 27 countries have already booked at our discounted rates, saving them and/or their companies at least hundreds of pounds, even more if they booked a delegation (i.e. 5 or more people). Remember, only 11 days remain before the end of our Early Bird discount offer, after which prices will become progressively more expense.
Find out more about the FIPP World Congress
More about Peter Kreisky
Peter Kreisky is an expert on the strategic transformation of traditional publishing companies for the digital age. Through Kreisky Media, a New York-based strategy advisory and consulting firm, he counsels traditional and digital media companies globally on strategy at the intersection of media and technology, working with blue-chip clients and digital innovators as a retained Senior Advisor, an Advisory Board member or in a project leadership role.
In addition, Kreisky Media Ventures provides business development for companies competing in the media space, leveraging Kreisky's extensive network worldwide. Clients range from digital start-ups to well-established internet companies and traditional publishers seeking to gain an edge through Kreisky's knowledge and connections.
An internationally recognized expert on the topic of digital transformation, Kreisky speaks frequently at media conferences around the globe, including in the U.S., Europe, South America, and Asia. He is quoted frequently in publications such as The Economist, New York Times, Wall Street Journal, and Financial Times. At McKinsey & Co., The Boston Consulting Group, Mercer Management Consulting, and Kreisky Media Consultancy, he has served more than 50 clients in North America, Europe, South America and Asia across hundreds of assignments. He was also Senior Advisor to Time Inc., with overall responsibility for strategy and business development and earlier at CBS Inc.'s Publishing Group, in a similar role.
Peter Kreisky holds an M.A. from Cambridge University and an MBA from Stanford Business School. Currently, he teaches at Yale University, and previously taught at Stanford University, Columbia School of Journalism and NYU.
FIPP and VDZ’s Digital Innovators’ Summit 2018 takes place Monday 19 and Tuesday 20 in Berlin. If you were unable to make it to Berlin, here are some ways you can follow news from there.18th Mar 2018 FIPP News
FIPP Insider is an opportunity to learn, share intelligence and network with media colleagues. It is an investment of only a few hours out of the office for what could make a world of difference in your business tomorrow.7th Mar 2018 FIPP News
The 6th FIPP Asia international conference and exhibition will take place from 14 to 16 September 2018 in Wuhan, China, co-hosted by FIPP, the China Periodicals Association and the Hubei Administration.25th Feb 2018 FIPP News
It’s been another year of rapid change and innovative publishers continue to assemble a quiver full of new solutions to drive their businesses forward – something that becomes apparent when you page through the new 2018/19 edition of Innovation in Magazine Media 2018-2019 World Report, launched today at Digital Innovators’ Summit (DIS) in Berlin.19th Mar 2018 Features
From being described as an “internet midget” losing hundreds of millions a mere 17 years ago, Axel Springer managed to rebuild itself into a digital publishing powerhouse. Dr. Andreas Wiele, President Classifieds and Marketing Media at Axel Springer, Germany, explains how the German media giant faced off a near death experience.20th Mar 2018 Features
Maureen Hoch, editor of Harvard Business Review’s HBR.org on Monday provided insight into the experimental work HBR has been doing with new media formats in the past year to reach and engage audiences, including subscribers, in new ways.19th Mar 2018 Features
In a world where content distribution has gone digital, we are witnessing the death of industrial marketing - paving the way for the Amazonification of media: a digital environment were the gap between inspiration and transaction will be closed down almost completely, says Troy Young, Global President, Hearst Digital Media, USA.19th Mar 2018 Features
With countless publishing brands battling to maintain cash-flow and build a solid business model, many are pinning their hopes on building subscription businesses. During this week’s Digital Innovators’ Summit (DIS) in Berlin the topic proved to be a recurring theme.20th Mar 2018 Features
Visit our Youtube channelFIND OUT MORE
FIPP newsletters allow you to keep up with industry trends, research, training and events across the worldFIND OUT MORE
Get global coverage of your launches, company news and innovationsFIND OUT MORE
What’s happening now, what’s coming next