FIPP’s Magazine Brand Management Certificate 2014 (MBMC) started in London this week, with eleven international participants arriving for the first week of teaching (and networking).
The MBMC is a practical, experience-based, modular programme and covers the knowledge areas and management skills required by todays’ magazine media professionals. The modules in the first week of the three-week programme include: Global Trends in Magazine Media, The Role of the Publisher, Strategic Planning, International Publishing, Finance and Leveraging the Brand.
In 2014, FIPP will also offer the first Executive Programme for Innovation and Change (EPIC), partnering with Saïd Business School of the renowned Oxford University, as well as the first Digital Innovators’ Tour to the United States.
About the Executive Programme for Innovation and Change
EPIC is designed for executives with significant management and strategic responsibilities in their companies, who are likely to be CEO’s or Board members of small and medium sized enterprises, or divisional level executives at larger companies. The programme aims to help these managers strategically take their companies through these times of digital disruption. It commences on 7 July 2014.
About the Digital Innovators’ Tour
The brand new Digital Innovators’ Tour is an opportunity to experience the entrepreneurial spirit in the San Francisco Bay area and Seattle first-hand, and rub shoulders with your industry peers while learning. It is a brand extension of our successful Digital Innovators’ Summit in Berlin and will be organised by FIPP and the co-hosts of the DIS – VDZ and eMediaSF.
The tour dates are 18-23 May 2014. Do note that places will be limited to 23 to ensure a quality experience. If you want to secure your place, email Anja Mumm with your full contact details. If you are interested in joining us and want to pre-register without obligation, send us an email.