How mobile event apps can increase your event sponsorship

Our latest FIPP Insight Report looks at the explosion of virtual events in magazine media during the pandemic – and beyond. The report, authored by Sadie Hale, examines the current state of play at this unique time in history, exploring online event formats, revenue options, and the wider ways publishers can benefit from entering this space. With insights from Tortoise Media (UK), FIPP staff, and communications experts, the report also features practical tips on getting started, running events smoothly, and avoiding potential pitfalls.

Produced by MPA - the (US) Association of Magazine Media, the publication is one of the most widely sourced and relied upon tools in the industry. The Factbook features noteworthy research, useful statistics and compelling facts that articulate how magazine media is unique and its effectiveness compared to other media.

For those who missed the event in real-time, we have now uploaded all six sessions from this year’s first ever FIPP Insider New Zealand event online to our YouTube channel. They’re free to view and you can find a short guide to each individual session below. 

As not only a print, but also a street-sold publication, The Big Issue faced serious challenges when the global coronavirus pandemic and subsequent lockdown hit the UK. Here, Managing Director, Russell Blackman, talks us through how the publication responded.

As the Covid-19 outbreak continues to change people’s lives, it’s also altering what they want to read. For publishers, assessing what your readers now need - and striking the right balance between informing and entertaining - is a crucial part of forging a way forward.

As publishers look to successfully negotiate the new economic landscape created by Covid-19, commercial partnerships that drive growth back to the core brand will become increasingly important.

Each year FIPP – in partnership with UPM – recognise the future stars of the media industry through the Rising Stars Awards. These are talented individuals who have produced outstanding work, delivered above and beyond expectations and who are the likely leaders of tomorrow. So what trends do these future leaders think we will see across print and digital in the coming years?

FIPP President and CEO James Hewes spent 11 years at the BBC before joining FIPP in 2017. Here, he talks about the thrill of launching magazines, managing in a time of corona, and how working in the media really is the best job in the world.

As not only a print, but also a street-sold publication, The Big Issue faced serious challenges when the global coronavirus pandemic and subsequent lockdown hit the UK. Here, Managing Director, Russell Blackman, talks us through how the publication responded.