ITP Consumer Publishing launched a Middle Eastern edition of OK! on 6 September 2012. The new weekly magazine has a circulation/print run of 20,000 and a cover price of 10 AED (€2). The magazine has been launched as a result of a licensing agreement with Northern and Shell Worldwide.
OK! Middle East represents a celebration of celebrities and luxury lifestyles within the region. The glossy weekly magazine provides readers with in-depth insights into A-list celebrities and local personalities and arms them with the fashion, beauty and entertainment tools to inspire and achieve the same for themselves.