The announcement was made by Hearst president and CEO Steven R. Swartz and Hearst Magazines president Troy Young, to whom Wildman will continue to report. Wildman’s appointment is effective immediately.
“James is an enterprising leader who immediately made a positive impact on our UK business,” Young said. “His passion for our industry coupled with his keen understanding of the European market will enable him to further advance our growth overseas, an increasingly important focus for us.”
“I look forward to driving the strongest collaboration between our talented teams across Europe and with our colleagues in the U.S.” Wildman said. “There is such great work, creativity and development across all our businesses, and, with strong teamwork and mutual support, we are brilliantly positioned to build upon our success in these dynamic markets.”
Wildman previously served as chief revenue officer at Trinity Mirror newspaper group (now known as Reach), and, before that, he was managing director of Yahoo UK. Prior to that, he ran ids, Virgin Media’s former television ad sales business.
Hearst is a member of FIPP.
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