return Home

Hearst agrees to acquire Rodale’s global content business

Hearst and Rodale Inc. announced that Hearst has agreed to acquire the magazine and book businesses of Rodale.

The announcement was made by Hearst president and CEO Steven R. Swartz, Rodale CEO Maria Rodale and Hearst Magazines president David Carey. The transaction is expected to close in early 2018, following receipt of necessary government approvals. Terms were not disclosed.

 

Rodale November covers ()

 

With 93 editions in 64 countries, Rodale publishes established health and wellness lifestyle brands, including Men’s Health, Women’s Health, Prevention, Rodale’s Organic Life, Runner’s World and Bicycling, while Rodale Books is known for titles including Former Vice President Al Gore’s An Inconvenient Truth, Starbucks CEO Howard Schultz’s Onward and Dave Asprey’s The Bulletproof Diet. The division’s highly successful series include Thug Kitchen, Wheat Belly and The South Beach Diet.

Upon completion of the acquisition, Rodale’s multi-platform content business will be managed by Hearst Magazines, a unit of Hearst with more than 300 editions and websites around the world, including 20 titles in the U.S.

Commenting on the announcement, Carey said: “Maria Rodale has grown her family’s business into a peerless authority that reaches an enormous audience. Hearst and Rodale are already publishing partners around the world, including the U.K., the Netherlands and Japan, and we’ve seen first-hand how the content resonates. We are pleased to add them and all of Rodale’s brands to our vibrant and varied global portfolio, providing readers with dependable information and offering marketers unbeatable scale and a trustworthy environment in the increasingly important health and wellness space.”

Maria Rodale said: “We have a long-standing respect for Hearst’s commitment to connecting consumers with imaginative, engaging content across an ever-diversifying choice of platforms, technologies and experiences around the world. We believe our exceptional brands, businesses and employees will thrive in this culture of innovation and we are confident that Hearst’s stewardship will continue to grow the passionate and purpose-driven communities that Rodale has built over the past 70 years.”

Allen & Company LLC acted as financial advisor to Rodale in its sale and Wachtell, Lipton, Rosen & Katz acted as legal advisor.

More like this

Hearst to launch Women's Health and Men's Health in Japan

How Hearst UK is developing ‘Events-as-a-Service’

Hearst Magazines UK appoints Anne-Marie Curtis as new editor-in-chief of Elle

Hearst Magazines UK appoints Miles Dunbar as associate publisher of Esquire

Hearst Magazines Digital Media to launch Glo, a new media brand targeted at millennials

Rodale 'to explore potential strategic alternatives for the business'

Rodale Inc. partners with Global Media Group to publish Men’s Health Portugal

  • Bauer Media to launch new mag, TV Years: the Eighties

    The team behind Bauer’s weekly TV listing title TV Choice magazine are to launch a brand new magazine dedicated to the 80s.

    10th Sep 2018 Launches
  • A Mr. Magazine™ musing: The wonderful world of new magazines

    Spin the globe of this wonderful planet we live on and at any point of stop – almost surely you’ll find a new magazine’s homeland. From China to Latvia, Lebanon to the US, new titles are being born and welcomed onto newsstands. Each and every one is a beautiful edition to the world of print and offers another voice into the magazine conversation. The following titles are ones that I discovered being published in English. I hope you enjoy their beautiful covers!

    6th Sep 2018 Launches
  • Dennis Publishing's The Week Junior launches Science+Nature

    Science+Nature is a brand new monthly magazine from the team behind The Week Junior, and it goes on sale from 1st September 2018. 

    31st Aug 2018 Launches
  • Future launches new Real Homes magazine

    Future has unveiled a new-look for Real Homes magazine. By tapping into new audiences and demographics, Real Homes intends to make interior design accessible to people of all ages and incomes.

    7th Aug 2018 Launches
Go to Full Site