Get the lowdown on local media landscapes with Media Passport

Media Passport has been launched by M&M Global and FIPP to bring together critical media industry data accessible country-by-country on the FIPP website at: www.fipp.com/media-passport.

In a collaboration with the M&M Global, the guide to international media and marketing news and analysis, Media Passport presents country-by-country data including a focus on magazines from FIPP World Magazine Trends, adspend from GroupM, top advertisers from Nielsen Global, digital data from comScore, newspaper data from Wan-Ifra plus many more sources.

It covers the major local players from around the globe across the print, TV and online mediums, giving valuable data on each media owner’s reach. Market data per country includes adspend by medium, number of consumer magazines, daily TV viewing, online penetration figures, top media rankings, top advertisers and digital economy rankings. It includes advertising market views from experts on the ground, giving their take on key issues, overviews of advertising legislation, and key media networks contacts per country.

To access this data, simply visit www.fipp.com/media-passport.

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