Meredith Corporation’s Travel + Leisure has announced the launch of Locals, a new monthly series for Instagram TV (IGTV) that will offer a look of a destination through a local’s eyes. The first episode, “Eat Ramen Like a Local,” is already available on IGTV.
Locals will release a new short-form video each month. Each episode will focus on one destination and will feature a character who guides the audience through their personal story and connection to the location.
“We couldn’t be more excited to launch our first-ever Instagram TV series to provide Travel + Leisure’s audience with new perspectives on their favorite destinations,” said Litty Flynn, lifestyle executive producer at Meredith Corporation. “Whether you’re an active traveler or simply wish to experience the best a location has to offer through the eyes of a resident, Locals will reveal the true, authentic appeal of these amazing places.”
To watch the first episode of Locals, click here.
Meredith is a member of FIPP.
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