11 May 2016

Download the FIPP London 2016 speaker presentations

Available presentations are hyperlinked to the speaker name below.

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Day 1: Tuesday 10 March
FIPP MOBILE	FIPP TECH	FIPP INNOVATION
Welcome 10:30-11:30 Moderator – Carolyn Morgan, Owner, Penmaen Media, UK	Welcome 10:30-11:30 Moderator – Jim Bilton, MD, Wessenden Marketing, UK
Transformation for a mobile generation 11:00-11:30 Peter Kreisky, Chairman, The Kreisky Media Consultancy, USA	Putting the consumer at the heart of your technology strategy 11:00-11:30 Toby Hoon, Chief Information Officer, Immediate Media Co., UK
Worldwide innovation: If you are NOT thinking ‘mobile only’, you are increasingly irrelevant 11:30-12:00 John Wilpers, Senior Director, Innovation Media Consulting, USA	Transforming a venerable tech media brand into a modern media powerhouse 11:30-12:00 Elizabeth Bramson-Boudreau, Chief Operating Officer, MIT Technology Review, USA
Fireside chat: How top business leaders gear their companies for mobile 12:00-12:30 Duncan Edwards, President and CEO, Hearst Magazines International, USA; Marcus Rich, CEO, Time Inc. UK; Host: Carolyn Morgan, FIPP Mobile moderator	How a smart approach to tech helps 7AWI create superior user-experiences and drive business 12:00-12:30 Annas Abbar, CEO, 7AWI, UAE
Secrets to millennial success: how POPSUGAR spreads mobile love 12:30-13:00 Genevieve Kunst, Managing Director: Europe, POPSUGAR, UK	Rolling tech innovation … Here’s how publishers can exploit opportunities in an environment of disruptive change 12:30-13:00 John Cunningham, Country Manager, WoodWing, UK and Ireland
Networking lunch 13:00-14:00
Fireside chat: Playing in Facebook’s sandbox – tips, strategies and expectations 14:00-14:30 Tony Danker, Chief Strategy Officer; The Guardian, UK; Johan Hufnagel, Deputy Director, Libération, France Host: Andy Mitchell, Director of Partnerships, Facebook, USA;	Beyond ad-blocking: Advertising 2.0 14:00-14:30 Johnny Ryan, Head of Ecosystem, PageFair, Ireland	FIPP Innovation Masterclass #1 14:00-15:00 John Wilpers, Senior Director, Innovation Media Consulting, and Editor, FIPP Innovation in Media World Report, USA
Facebook Live: Here’s how Martha Stewart does it 14:30-15:00 Ruth Feldman, SVP Brand Development, Martha Stewart Living, USA	Content marketing: Developing engaging experiences at the intersection of storytelling, journalism and technology 14:30-15:00 Rebecca Allen, General Manager Europe, Contently, UK
Choices, choices, choices: how to determine which sharing platforms are the best fit for your business 15:00-15:30 Koos Hussem, CEO and President, X-Cago, The Netherlands	Monetising video: The myths, making and monetisation of contagious video content 15:00-15:30 <div
Fireside chat: Mobile experimentation and snap fashion: brands, content and commerce 15:30-16:00 Neil Robinson, Digital Director, Time Inc. UK; Host: Carolyn Morgan, FIPP Mobile moderator	Creating efficiencies: How to become 60 per cent more profitable in your pre-media and pre-press stages 15:30-16:00 Hussein Khalil, CEO, OneVision Software, Germany
News for a mobile generation: telling engaging, socially distributed stories The Daily Beast way 16:00-16:30 Jon Avlon, Editor-in-Chief, The Daily Beast, USA	Powering the engaging audience experience of the future: a technology platform approach 16:00-16:30 Ophir Holder, PhD, Executive: Strategic Market Development, Amdocs, USA	FIPP Innovation Masterclass #2 16:00-17:00 John Wilpers, Senior Director, Innovation Media Consulting, and Editor, FIPP Innovation in Media World Report, USA
From the mobile web to its innovative new app built with notifications at heart … get the inside track on Quartz’s thinking for mobile 16:30-17:00 Simon Davies, Managing Director EMEA, Quartz, UK	How to think about audience engagement, data and analytics 16:30-17:00 David McMurtrie, Head of Publishers UK Partnerships, Google, UK
The Economist’s strategies for engaging audiences on the move 17:00-17:30 Mark Beard, SVP Digital Media and Content Strategy, and Iain Noakes, Global Digital Acquisition Journey and Performance Director, The Economist, UK	How content and tech combine to create powerful audience engagement opportunities 17:00-17:30 Darren Goldsby, Chief Digital Officer, Hearst UK
Wrap, networking drinks and UPM and FIPP Rising Star Awards 17:30-

Day 2: Wednesday 11 May
FIPP MOBILE	FIPP TECH	FIPP INNOVATION
Mobile is a mindset 09:30-10:00 Ross Sleight, Chief Strategy Officer, Somo, UK	Media transformation: from content brands to content + utility brands 09:30-10:00 Gerrit Klein, CEO, Ebner Media Group, Germany
Fireside chat: As Google’s AMP Project continues to evolve, here’s what publishers are doing (and should know next) 10:00-10:30 Luca Forlin, Head of Strategic Partnerships EMEA/International, Google, UK; Host: Carolyn Morgan, FIPP Mobile moderator	UPM and FIPP Rising Stars Awards’ Breton Fischetti: Making money at the intersection of audience, content and commerce 10:00-10:30 Breton Fischetti, Senior Director: Commerce, Business Insider, USA
Mobile strategies for special interest brands 10:30-11:00 Andy Healy, Head of Apps and Digital Editions, Immediate Media Co., UK	Fireside chat: Strategies to enable seamless customer journeys and build paid content revenues 10:30-11:00 Robert Cottrell, co-founder, 1Pass, UK; Nikolay Malyarov, Chief Content Officer and General Counsel, PressReader, Canada Host: Jim Bilton, Managing Director Wessenden Marketing, UK
Mobile futures: How the Gray Lady got going with Virtual Reality … and why they are smiling all the way 11:00-11:30 Sam Dolnick, Associate Editor Digital and Lead Editor VR, The New York Times, USA	Creating efficiencies: Using technology to develop collaborative publisher opportunities 11:00-11:30 Ingo Rübe, Chief Technology Officer, Hubert Burda Media, Germany	FIPP Innovation Masterclass #3 (*With Mandarin translation) 11:00-12:30 John Wilpers, Senior Director, Innovation Media Consulting, and Editor, FIPP Innovation in Media World Report, USA
How Allrecipes innovate to create seamless multi-channel experiences 11:30-12:00 Mike Lovell, Director of Investor Relations / International, Meredith Corporation, USA	Your guide to mobile publishing 11:30-12:00 Christian Price, Digital Commercial Director, Rhapsody Orchestrated Media, UK
How millennials use established media brands 12:00-12:30 Nick Blunden, Global Managing Director: Client Strategy, The Economist Group, UK	AI, data and automated journalism 12:00-12:30 Wolfgang Zehrt, Founder and CEO, Textomatic, Germany
How to engage and monetise mobile audiences across a fragmented media landscape 12:30-13:00 Surash Patel, Chief Operating Officer, mGage, UK	Why 24/7 audience insights = the new competitive advantage in the events marketplace 12:30-13:00 Steffen Konrath, Founder and CEO, Liquid Newsroom, Germany
Networking lunch 13:00-14:00
Trends in native advertising: Results from an exclusive research project conducted by the Native Advertising Institute for FIPP London 12:30-13:00 Jesper Laursen, CEO, Native Advertising Institute, Denmark	5 trends in mobile content that you need to know 12:30-13:00 Jonny Kaldor, Co-Founder, Kaldor Group, UK	FIPP Innovation Masterclass #4 14:00-15:00 John Wilpers, Senior Director, Innovation Media Consulting, and Editor, FIPP Innovation in Media World Report, USA
From mobile to content first engagement: strategies for and examples of the best content-first, mobile-focused marketing campaigns in the world today 14:30-15:00 Justin Kirby, VP Strategic Content Marketing, Tenthwave Digital, and Curator of the Best of Branded Content Marketing series, UK	Monetising events: How technology helps enable superior event experiences and optimises monetisation opportunities 14:30-15:00 Brian Ludwig, SVP of Sales, Cvent, USA
Show me the money: How to think about creating audience value and monetisation opportunities on mobile 15:00-15:30 Andy Hart, SVP, Chief Revenue Officer, Hearst Magazines International, UK	Panel: Innovation in retail tech – reimagining the (real-world and digital) newsstand 15:00-15:30 Frances Evans, Director of Licensing and Advertising, Burda International, Germany; Nikolay Malyarov, Chief Content Officer and General Counsel, PressReader, Canada; Carine Nevejans, International Director, Presstalis, and President of Distripress, France; Host: Jim Bilton, Managing Director, Wessenden Marketing, UK
Purpose at the heart of innovation: the Harvard Business Review approach to new development 15:30-16:00 Joshua Macht, Publisher, Harvard Business Review, USA	TBC 15:30-16:00 TBC

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